Viewpoint

viewpoint

Customer Contact Activities

  • “Read” customer’s personality/style
  • “Match” customer’s personality/style
  • “Appreciate” customer’s business
  • Using customer contact “tools”
  • “Assessing” the customer’s reactions
  • “More polite” than the customer

Sales Activities

  • Meet & greet customers
  • Understand customers’ needs
  • Introduce product/service features & benefits
  • Represent company to customer
  • Take orders, deliver product/service
  • Increase market, call on customers

Customer Service Activities

  • Meet & greet customers
  • Take/process orders
  • Take/process returned goods
  • Process warranty items
  • Handle day-to-day items with customers
  • Increase customer service levels

Marketing Activities

  • Identify marketplace
  • Identify competition
  • Develop/position your products/services
  • Represent company to customer
  • Take orders, deliver product/service
  • Increase market, call on customers